LUS Brands
Emily Press: Video editing & Design / Tara Cauchi: Creative Direction
Working together with our creative director Tara Cauchi, we created several video campaigns for LUS Brands that were intended to feel high-quality - and utilized older user-generated content and assets provided. These edits were intended to highlight LUS Brands’ 3-step haircare system in a variety of styles influenced by Sephora, Tasty, and Shea Moisture brand campaigns.